Sometimes the harder you try, the worse off you are. Why is that? Branding can sometimes be like trying to pick up girls. It is not what you say that counts. But the implication of what you say that counts. When crafting their advertising messages, too many marketers forget about this principle. As a result, while even if they are telling the truth all they do is convince consumers of the opposite.

If President Obama truly wants to be a revolutionary leader he should not overlook other major issues plaguing our people. After he installs nationalized HealthCare, there are many other programs he might consider adding. Why should Obama stop with Government HealthCare? Why not, FoodCare, ChildCare, ClothesCare, ShelterCare and ComputerCare too?