Mojoloco has been asked to take on social media due diligence for Patty Peck Honda in Ridgeland, MS.

Mojoloco client Retriever Services is set to present several PCI Compliance Certificates to customers at Ely’s Restaurant in Ridgeland on Tuesday, September 14.

You’ve probably made some mistakes as you’ve built and managed your social presence. Don’t worry, you’re not alone. Most businesses owners who go it alone make many of the same mistakes, in fact. It shouldn’t come as a surprise- social media is a specialty and an art…not a talent or a science. Here are five mistakes commonly made by do-it-yourself-ers.

Mojoloco has announced a new Facebook application that pulls select content from your Wordpress web site and your YouTube page into a custom landing tab on your Facebook fan page. The product, casually called “The What’s New Tab”, is a registered Facebook application that works in tandem with your Wordpress CMS.

“One of the challenges businesses deal with on Facebook is aggregating content from other mediums,” says Mojoloco team member Ellison Belt. “This product provides a simple way to address that problem without having to re-create the content just for Facebook.”

Mojoloco is gearing up to announce the launch of a very exciting project called Bugs Go Viral. Bugs Go Viral began as a Mojoloco brain child, and has evolved into an entity of its own, Bugs Go Viral, LLC (find ‘em on Facebook). Bugs Go Viral is a software suite of Facebook tools that brings big-brand promotions to everyday shops across the country. These promotions- which include sweepstakes, referral programs, photo/video contests, polls & surveys, direct sales, and others- are designed to build your Facebook fan base and create word-of-mouth exposure for your business.

Mojoloco, LLC, a word-of-mouth consultancy based in Jackson, MS, announces the creation of a social media manager position designed to assist businesses looking for ways to capitalize on social media. The social media manager will be charged with the task of managing Mojoloco clients’ social media needs. These needs include the maintenance of social networks and blogs, creation of e-mail newsletters, execution of promotions and events, and ultimately, the ignition of positive word-of-mouth across the social web. Whew!

Big brands demonstrate the best use of Facebook by far. Getting millions of fans may not seem like a big deal for Coca-Cola or Victoria’s Secret, but these companies managed to create fan pages that engage users on a much deeper level than by just asking them to click the “Like” button. An interesting trend seen across this category is of large companies taking Facebook to a new level, putting it at the center not only of their social media campaign, but of their entire online presence.

Social media is about joining or enabling conversations…not controlling them. Understanding the nature of those conversations is key to being a successful social media marketer. So, while social media is certainly a viable outlet for PR efforts within a greater social media strategy, it is far from being synonymous with public relations. So, despite what is now fashionable, PR will always be PR, and social media will always be social media…

So you’ve built up your fan base and now you’re wondering what you can do to actually turn these fans into paying customers? Here are five clever ways that companies have used our platform to turn their Facebook Fans into customers…and the great thing is that via [this] platform any company, big or small, can run such campaigns for minimal cost and effort.

Great article last week in AdWeek. The supposed media value of a fanbook fan is $3.60 per year. In other words, based on the amount of exposure/word of mouth a single fan generates for your brand, if you have 5,000 fans, you would have to spend $18,000 per year in traditional media to generate the same amount of awareness.