Patty Peck Honda wants to help someone’s Honda! Patty Peck is giving away a free Honda makeover to a Facebook fan. Participants will create their own YouTube video of their “ugly” Honda explaining why their Honda deserves a makeover. Head … Continue reading →

It’s summer time, and that means being outdoors. And nothing says outdoor living like Pepsi and a grilled burger! This month, Brown Bottling Group is set to launch a text-to-win campaign through participating locations around the Jackson Metro area. In … Continue reading →

SEO — search engine optimization — is one of the most important marketing activities available to companies and publishers, but it’s too often considered some murky “dark art” or a sinful practice that should be avoided. It’s not. To help … Continue reading →

We’ve been huge proponents of Facebook policy…we preach almost on a daily basis about the potential dangers of violating Facebook Terms of Service and Promotion Guidelines. We tell stories of violators who have received cease and desist phone calls and/or … Continue reading →

Many Facebook failures begin with businesses following the old adage “build it and they will come.” That strategy is a holdover from traditional website design, and often leads companies to design a static, noninteractive informational page on Facebook that ends up being ignored.

This article contains some very helpful do’s and don’t's from Jim Belosic, co-founder and president of Pancake Laboratories. Continue reading →

To make the most of your Facebook page, business pages should take advantage of the ability to create “Like-Gates.” This is a tab that requires a Facebook user who has not already liked your Page to do so before they … Continue reading →

Mojoloco provides complete social media management for Southern Beverage, Mississippi’s largest Anheuser/Busch wholesaler. Part of our job is to create and execute regular promotions on Facebook. We’ve been able to create some excellent cross-promotional opportunities with these events. In coming … Continue reading →

Mojoloco executed a Facebook sweepstakes for the Peabody Hotel in Memphis. On the line was a night’s stay at the hotel, along with passes to one of Peabody’s famed rooftop parties. The promo was a smash success, with a 750% … Continue reading →

Malco Theater Group, based on Memphis, TN, launched their first ever application-based promotion recently. The promo took off with over 200 participants in the first week and continued to climb thereafter. We’ll be following up this promo with a second … Continue reading →

Mojoloco recently completed a microsite for Bo Smith of Cornerstone Lending and BoKnowsMortgages.com. Mojoloco also provides social media management for Bo. As part of this effort, it is vital to share customer experience to help create word of mouth. We … Continue reading →